摘要：On May 25, at the "2025 Chinese Brands Going Global· Worldwide Tour" event held in Milan, Italy, Beijing Municipal Administrative
Qi Chenjiong, Ma Jingwen
On May 25, at the "2025 Chinese Brands Going Global· Worldwide Tour" event held in Milan, Italy, Beijing Municipal Administrative Center (Tongzhou District) once again took center stage, showcasing its unique cultural and tourism resources, stunning urban landscape, and dynamic development vitality. This marks the second time Beijing Municipal Administrative Center has made headlines on the international stage, following its participation in the Milan Design Week China Week in 2024. The district has emerged as a shining example of China's urban branding, inviting the world to explore its blend of ancient canal civilization and global innovation.
A Green and Livable Urban Oasis
Beijing Municipal Administrative Center offers a harmonious blend of modernity and nature. Visitors can enjoy thrilling experiences at the world's largest Universal Studios or immerse themselves in the exquisite craftsmanship of local intangible cultural heritage. The district's commitment to green living is evident in its vast urban forests and community parks, providing residents with easy access to nature's fresh air. The city's libraries, business districts, and art areas offer a perfect balance of cultural richness and modern convenience.
Dr. Lin Wei, Assistant District Mayor of Tongzhou, highlighted the district's core development strategy of "eco-livability." The newly built City Green Heart Forest Park, three times the size of New York's Central Park, is part of a network of over 40 ecological parks that create a "10-minute green living circle" across the district. The district also boasts top-tier educational institutions like Beijing No. 1 Experimental School and world-class medical facilities such as Anzhen Hospital. Additionally, smart government services enable 90% of administrative matters to be processed online without the need for in-person visits.
As the northern starting point of the Grand Canal, Tongzhou integrates cultural heritage into everyday life. Historic sites and Xihaizi Park have been meticulously restored, preserving the ancient canal's historical texture and transforming its banks into an "open-air historical museum." The Waterfront Spaces serve multiple functions, including ecological restoration, cultural and tourism consumption, and community services.
A Dynamic City Full of Opportunities
The "Tongzhou on the Canal" has long been a pivotal hub in China's history.Since the Yuan Dynasty, it has been the core of the country's north-south grain transport system, earning the nickname "Millennium Trade Water Port." At its peak, Tongzhou handled 70% of the nation's grain transport, fostering early service industries such as financial exchange and warehousing logistics. Today, the Canal business District is a modern upgrade of this historical legacy, becoming a core area of Beijing Municipal Administrative Center.
The district is transitioning from rapid development to a phase of accelerated high-quality growth. Six key industries—modern finance, business services, cultural tourism, digital economy, advanced manufacturing, and modern seeding technology—are thriving, while three future industries—future information, future health, and future energy—are poised for takeoff. These sectors are driving the consolidation and expansion of new quality productive forces.
Beijing Municipal Administrative Center attracts global investors with its unique advantages. Designated by the State Council as a key development area, it serves as a new growth pole for Beijing's economy. Within an hour's drive, it connects to the Xiongan New Area and Tianjin Port, linking to a vast market of 110 million people in the Beijing-Tianjin-Hebei region and radiating to the Northeast Asia economic circle. The district also benefits from the China (Beijing) Free Trade Zone and international service industry opening-uppolicies, offering pilot programs in foreign enterprise access and cross-border data flow. A vibrant industrial ecosystem with a strong cluster effect has attracted renowned domestic and international companies such as Three Gorges Energy and Ueda Hachiya.
A World-Class Urban Living Space
The Grand Canal is to Tongzhou what the Seine is to Paris and the Thames is to London—a source of urban legend and vitality. Internationally, Tongzhou's image has garnered praise and resonance from global friends.
Savino Tatò,International tax& transaction tax Partnerof Italy, expressed his admiration after watching a promotional video of Beijing Municipal Administrative Center: "It’s very nice. I see a sort of relaxed situation, a lot of parks for the younger people. So for sure, this will be a place to visit for me with my family next time."
Ravera Beniamino, an Italian student at the Confucius Institute of the University of Milan, shared his thoughts: "When I visited Beijing with my parents, I saw its historical side. But after watching the video of Beijing Municipal Administrative Center, I saw a very modern and green side of the city. It reminds me of China's philosophy of 'Lucid waters and lush mountains are invaluable assets.'"
Stefano di Martino,Former Vice President of the Milan City Counciland a "Friendship Ambassador" awarded by the Chinese People's Association for Friendship with Foreign Countries, has visited China multiple times. He noted that Beijing Municipal Administrative Center's development path, combining technology and green initiatives, offers valuable lessons for many growing cities, including Milan. "This kind of exchange is not only interesting but also beautiful, as it can become a source of cultural, industrial, and technological exchange, benefiting many cities around the world."
Once a bustling royal dock connected to the Maritime Silk Road via the Grand Canal, Tongzhou is now a flourishing and vibrant urban hub. Embracing openness and inclusiveness, Beijing Municipal Administrative Center continues to write a new chapter in international exchanges as a world-class urban living space.
来源：环球网海外看中国
