摘要：The 36th Shanghai Tourism Festival will promote the integration of its opening ceremony with major cultural tourism projects, expa

| 36TH Shanghai Tourism Festival

| Time: 2025.09

The 36th Shanghai Tourism Festival will promote the integration of its opening ceremony with major cultural tourism projects, expanding its festival products to cover the entire city and extend into the summer season. In 2025, a series of concerts and music festivals featuring artists such as Dao Lang, the Backstreet Boys, Kenshi Yonezu, Terry Lin, and Stefanie Sun will be held in Shanghai.

Shanghai will advance "Concert+" and "Music Festival+" cultural tourism linkage models, launching packages that include comprehensive services like performance tickets, hotels, and attraction access, as well as exciting fan-centric products and activities. New cultural tourism consumer products will be launched, including new "Pujiang River Cruise" and "Suzhou Creek Cruise" waterfront-linked routes and offerings. The festival will also innovate cultural tourism products and optimize service experiences around urban cultural tourism IPs like "Readable Architecture," "New Intangible Cultural Heritage Experiences," and "Shanghai Gifts."

来源：周到客户端