摘要：Guangzhou, a thousand-year-old trade hub, is accelerating the development of its "Game Valley", a rising industrial zone located i
Guangzhou, a thousand-year-old trade hub, is accelerating the development of its "Game Valley", a rising industrial zone located in the Guangzhou AI and Digital Economy Experimental Zone (Yuzhu Area). This emerging landmark is fast becoming the new epicenter of the city's gaming industry. According to the 2024 Guangzhou Gaming Industry Report, the industry's revenue in Guangzhou reached a record high of 140.7 billion yuan, accounting for 43.2% of the total in China.
The Yuzhu Area, home to the "Game Valley", is located in the Huangpu District of Guangzhou. Currently, over 200 gaming companies, including 4399, Duoyi, Xuandong, and Shenqi, have set up operations in the district. These firms span the entire value chain, including game music, art, film, and visual effects, forming an integrated ecosystem covering planning, design, operations, and overseas expansion. Peng Peng, a researcher at the Guangzhou Academy of Social Sciences, noted that the multi-node layout of "Game Valley" in Guangzhou Maritime Silk Road City is a key platform for the extension, integration, transformation, and upgrading of Guangzhou's gaming industry.
In terms of infrastructure, "Game Valley" is planned with a total investment of 4.5 billion yuan and will cover more than 60,000 square meters. The first phase is scheduled to break ground in November 2024 and is expected to be completed by 2026. The development will include office buildings, commercial complexes, cultural plazas, and theaters. Wu Shoudao, a researcher at the Yuzhu Sub-district Office, stated that a full-chainand one-stop service system will be provided for enterprises to foster a first-class business environment.
Lu Wei, Vice President of Shenqi Group and General Manager of Miaole Games, stated that the company established its presence in Guangzhou in 2012. Since then, it has developed more than 100 games, including several blockbuster hits. Looking ahead, the company plans to relocate its entire industrial chain to Guangzhou's "Game Valley". "The support for the gaming industry here is widely recognized. We hope to ride the wave of policy momentum and contribute to the ongoing growth of Guangzhou's gaming sector," Lu said.
Source: Lingnan on the Cloud
广州“游戏谷”加速崛起千亿元产业版图再拓展
“千年商都”广州，正加快打造“游戏谷”——这一坐落于广州人工智能与数字经济试验区（鱼珠片区）的新兴产业地带，正在成为广州游戏产业的新地标。根据《2024年广州游戏行业发展报告》，广州游戏产业营收达1406.67亿元，占全国游戏收入的43.2%，创历史新高。
广州“游戏谷”所在的鱼珠片区位于广州市黄埔区。目前，黄埔区已吸引4399、多益、炫动、神起等200多家游戏企业入驻，涵盖游戏音乐、美术、影视、特效等全链条要素，形成策划、设计、运营、出海一体化生态体系。广州市社会科学院研究员彭澎认为，黄埔区以海丝城多点布局推动“游戏谷”建设，是广州游戏产业“延伸、承接、转换、提升”的重要平台。
硬件方面，“游戏谷”规划总投资45亿元，总用地超6万平方米，一期将于2024年11月开工，预计2026年建成。将配建写字楼、商业体、文化广场、剧院等设施。鱼珠街道办调研员邬首道表示，将为企业提供一站式全生态链服务，打造优质营商环境。
神起集团副总裁兼秒乐游戏总经理卢伟表示，公司于2012年落地广州，目前已开发100余款游戏，有数个现象级产品，并计划未来将全产业链搬迁到广州“游戏谷”。“这里对游戏产业的支持有目共睹，我们希望能乘上政策发展的东风，为广州游戏产业增添发展的火炬。”
来源：羊城派