摘要：Bebebalm, a skincare brand originating from the Philippines, utilizes organic virgin Coconut oil, natural essential oils, and plan
Bebebalm, a skincare brand originating from the Philippines, utilizes organic virgin Coconut oil, natural essential oils, and plant oils as its core ingredients, crafting the " Little Blue Jar " with meticulous craftsmanship. It was initially developed by a doctor father and a mother proficient in traditional therapies, who combined natural materials and scientific ratios to create it for alleviating their baby's skin dryness and itchiness. Bebebalm is specifically designed for babies' delicate skin and is highly trusted by parents in Southeast Asia. However, facing the vast and highly competitive Chinese market, the person in charge of Bebebalm had doubts—could the "Little Blue Tin" win over discerning Chinese parents?
Picture: Bebebalm's booth at the 20th China-ASEAN Expo.
In 2020, Bebebalm participated in the CAEXPO for the first time. On the first day of the exhibition, the hall was filled with a delightful fragrance, and the small blue tins arranged in a coconut grove pattern instantly captured the crowd's attention. Numerous visitors stopped by in turn, crowding the 9-square-meter booth, showing great interest in the products.By the end of the exhibition period, the person in charge of Bebebalm returned satisfied, holding a thick stack of letters of intent and cooperative orders.
After the initial success, Bebebalm became more determined to use the CAEXPO to open up the Chinese market.For five consecutive CAEXPOs, Bebebalm continuously exhibited with new products. The booth expanded from 9 square meters to 36 square meters, and then to a 72-square-meter two-story "Coconut Breeze Pavilion".Years of consecutive appearances have gradually raised Bebebalm's brand awareness in the Chinese market, with impressive sales performance on short video platforms, online sales platforms, and offline channels. At the 21st CAEXPO, Bebebalm won the gold medal in the exhibit selection activity with its upgraded product, the " Bebebalm Bebebreathe breathing essential oils ".
Picture: The award ceremony of the exhibit selection activity at the 21st China-ASEAN Expo. The fourth lady from the right is the representative of Bebebalm.
The CAEXPO is not only a showcase but also a "super user research field".At the exhibition site, Bebebalm actively communicated with numerous customers and partners, extensively gathered consumer feedback, and continuously refined high-quality products suitable for the Chinese market. Through introductions made at the CAEXPO, Bebebalm established cross-border collaborations with many Chinese enterprises.These collaborations have not only further enriched Bebebalm's product line but also laid a solid foundation for its long-term development in the Chinese market.
The coconut aroma hasn't faded, yet the future has arrived. The 22nd CAEXPO is entering its final preparation sprint phase. Bebebalm has already reserved its booth six months in advance, preparing to bring products specifically designed for newborns.In the vibrant land of China, Bebebalm will continue to take root, blossom, and bear fruit, writing an even sweeter coconut story.
来源：中国东盟博览会CAEXPO